AccuWeather.com® Content for Digital Signage now
Integrated into Scala InfoChannel® 5
  
Companies team up to provide direct access to AccuWeather.com’s
weather and news
Scala InfoChannel 5 users will have direct access to AccuWeather.com’s content for digital signage through the popular software. AccuWeather.com, the World’s Weather Authority®, announced the highly anticipated “AccuWeather.com Content for Scala InfoChannel 5”, the leading provider of end-to-end solutions for the digital signage market. As Scala’s integrated weather partner,
AccuWeather.com provides weather and newsrelated content that draws attention to digital signage
screens. Assisting in the development and execution of the integration was Téléciné Multimedia, a multimedia graphic design company and Scala Certified Partner.
Téléciné creates world-class, award winning digital signage content for digital signage deployments, specializing in multiple languages and multi-national networks. Together, the three companies focused on creating a full suite merging innovative creativity with superior production quality.
“Nothing draws eyeballs to digital signage screens like up-to-the-minute, relevant, local weather”,
said Scott Homan, Meteorologist and Director of Out-of-Home Media at AccuWeather. “Now
it’s easier than ever to experience the audience-building benefits with this sophisticated integrated
solution for the Scala environment.”
AccuWeather.com’s Content for Scala InfoChannel 5 is based on AccuWeather.com’s library of modules and is fully flexible, allowing for branding opportunities and providing an extremely simple setup. Featuring highly localized, accurate, reliable, and quality-controlled weather forecasts for more than 2.7 million locations worldwide, AccuWeather.com provides entertaining broadcast personalities, animated Doppler radars, weather icons and unique weather indices.
“Having an integrated news and weather solution from AccuWeather provides easy access to
dynamic feeds for Scala digital signage networks around the globe,” says Jeff Porter, Executive
Vice President for Scala. “This was a very exciting project for us. Scala users can now insert great AccuWeather content into any digital signage project, quickly and easily”, said James Fine, President of Télécine. “Users can select from over 60 templates. You no longer need to be a programmer to give your advertisers the benefits of the huge bank of AccuWeather current, relevant and attractive data for
digital signage. We designed and created the exact production tool that we wanted to have for the networks we control.”
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